Detecting Bias on the Internet

Detecting Bias on the Internet
Finding a one-sided or slanted point of
According to Webster’s Dictionary Online:
◦ BIAS (adj) A. bent; tendency
 B. an inclination of temperament or outlook; especially: a
personal and sometimes unreasoned judgment:
 C. an instance of such prejudice
 D. (1): deviation of the expected value of a statistical
estimate from the quantity it estimates (2): systematic
error introduced into sampling or testing by selecting or
encouraging one outcome or answer over others
Examples of Bias
 Rush Limbaugh, Radio Talk Show
 Example: Proclaimed right wing
republican uses his talk show to
promote his party's platform beliefs.
Examples of Bias
 A individual or company creates
website to advertise a product or
 Example: Receiving Tax Tips from a
website designed and maintained by
H&R Block.
Examples of Bias
 Authors of books, websites, or
various written works promote their
works for self-gratification.
 Example:Toyota Today Magazine
rating its Toyota cars as the best in
its class based on some
specifications outlined by them.
Examples of Bias
 An individual or company supports a
website with the intention of gaining
 Example: Gaining interview and
resume writing tips from a website
sponsored by Kelly and Manpower
Temporary Services.
Facts VS. Bias
Steps to follow to detect bias while
reviewing websites:
◦ Step One:
 Identify the main idea or topic
◦ Step Two:
 Identify the purpose or intentions
Facts VS. Bias
◦ Step Three:
 Identify the source of the site.
 .com, ,gov, .edu, etc
◦ Step Four:
 Look for facts
Facts VS. Bias
◦ Step Five:
 Look for Biases
 Biased cues or slanted points of views come in
various forms. The easiest way to recognize them is
to identifying them using these characteristics:
 Emotional Responses
 Exaggerations
 Overgeneralizations: All or none statements
 Stereotypical comments
 Opinions stated as facts
 Imbalances or one-sided views: What seems to be
the view of the site promoters or creators?
Facts VS. Bias
◦ Step Six:
 Compare the lists
◦ Step Seven:
 Formulate a decision
Website Review
As you have already learned, the
Internet is inundated with
information created by anyone and
 Review and compare the two
websites below using the seven steps
we just learned, review and record
your findings.
Website Review
The following websites include
comparable information about
automobiles. Navigate to each
website with the intention of buying
a Toyota Tacoma Truck. Compare
each website.

similar documents