The Next Level: Tips for Seasoned Bloggers By Larry Adamson Co-Founder: My Recipe Magic Get Serious! Keep More Money Stacking Ads SEO – Really? Seriously….. Create a Company - LLC Create a Plan Teammate(s) – Seriously Network! – Conferences Delegate – Just Post Seriously…..Part II Work Smarter….Ideas? E-Junkie Quickbooks Stack Your Ads Google Analytics Know Your Market Keep More Money Track it, Track it, Track it Separate Bank Account 30% Taxes (Soc. Sec., Fed, State) Can I Deduct it? Hire Your Kids! Keep More Money Monthly Expense Monthly Tax Savings E-Store, Web Support, Conferences 50 15 Cell Phone ($160 25% used for business) 40 12 Hire Your Kids (up to $5,700 per year) Automobile miles ($0.51 per mile, 500 miles) Create Company Benefits (like Gym membership, Subscriptions, Dental, etc) 800 240 255 76 100 30 Travel (include $2,000 of family vacation) Meals and Entertainment ($25, twice a week) 167 50 100 30 Health Insurance for all LLC members 600 200 $2,102 $630 Type of Deduction Total Monthly Tax Deductible* Stack Your Ads Ads Space is Bid (RTB) All Electronic Advertisers & Publishers Media Partners Stack Your “Media” DFP – Highest Bid Joe’s Diner @ $1.25 for 10,000 BurstMedia @ $.80 CPMOnly @ $.35 (Remnants) Stack Your “Media” Get a Base (Remnants) Use Average Daily CPM Set Frequency Set Daily/Hourly Limits Watch Default Views Media Partners Google - Adsense Content.ad Yahoo ! Bing Criteo DFP – Admeld Rivvid BurstMedia Monkeysee Advertising.com (AOL) Adgorithms Technorati Adpepper, Adtech, Adtegrity, Ampira Media, Atlas, BannerConnect, Bardzo Media, BlueLithium, Canep CPMOnly Media, Casale Media, CPA Interactive, Dart, Gorilla Federated Media Nation, InterClick, MediaPlex, MLM Media, OpenX, Pad Squad, PriceGrabber, PubMatic, Qadabra, ReakCast BuyAds Media, RealTech Network, Right Media, Tacoda, Tribal Fusion, Vibrant Media, Yellow Hammer, Zedo Premium Media Buyers Do the Stacking for You 40-60 Million Adviews Major Advertisers Require Lower % SEO – Not Just for Geeks Keywords Links Clean URLs Clean Content SEO – Keywords Google Keyword Tool https://adwords.google.com/o/KeywordTool Title, Link and Content (TLC) SEO - Links Links to Nowhere More Links Coming than Going Your Logo Links to ‘Home’ Text Links vs. Image Links SEO – Clean URLs Simple Rules: http://YourDomainName.com/SubDirectories Use Dashes (–) Not Underscores (_) Don’t Use Generated Numbers Example: http://www.sixsistersstuff.com/chocolatecookies Not www.sixsisters.blogger.com/choc_cooky_459823 SEO – Clean Content Update Titles Remove Broken Links Make it Current Links to Trending Topics I’m Serious! Keep More Money Stack Your Ads SEO – Really!