Elo PayPoint*

Elo PayPoint™
The Electronic Cash Register
Reinvented for the Cloud
© Copyright 2014 Elo Touch Solutions, Inc.
Elo is Everywhere…
Original Inventors of the Touch Screen Over 40 Years Ago
20+ Million Installations in 80+ Countries
© Copyright 2014 Elo Touch Solutions, Inc.
Hardware, Software and Connectivity Solutions…
Professional Touch, Built to Last.
© Copyright 2014 Elo Touch Solutions, Inc.
PayPoint – Designed for Small Business to
Make Selling Easier – Scan, Flip, Swipe and Sign
• Secure –
• Affordable –
• Fast –
PCI and PA DSS validated means
customer transactions are better protected.
No long-term contracts to sign,
low monthly fee, and 30-day risk-free trial.
Authorize payments in seconds with funds
deposited directly to your bank account.
Send digital receipts to customers on the go.
• Easy –
Sign up online then plug it in, power on, and
start selling with competitive processing rates.
Have a question or need support? We’re here with a
friendly, live person ready to help.
Keep selling - If anything ever breaks, we’ll send you a
replacement that will automatically update with all your
information from the cloud.
3 year Warranty via Advance Unit Replacement(AUR).
© Copyright 2014 Elo Touch Solutions, Inc.
What Does The Ideal Small Retailer Target Look Like?
NAICS Categories with 1000+ small retailers in USA 1
Independent vs. a chain or franchise
1-3 locations (more is OK)
Less than 10 employees (more is OK)
Using an electronic cash register with
credit card terminal
The North American Industry Classification System (NAICS) is the standard used by Federal statistical
agencies in classifying business establishments for the purpose of collecting, analyzing, and publishing
statistical data related to the U.S. business economy.
© Copyright 2014 Elo Touch Solutions, Inc.
Art, crafts, hobby
Clothing, jewelry, shoes & upscale resale
Coffee shop, bakery, pizza, or other
counter service restaurant
Electronics store
Gift shops & souvenir stores
Hair salon, nail salon, spa treatments
Hardware, paint, flooring, window coverings
Health and nutrition
Music store
Neighborhood / farmer’s market, convenience store
Paper & stationery
Pet store
Shopping mall cart vendors
Sporting goods
SMB the Underserved Majority of Retail
The independent retailer has
the largest segment of retail
2013 Source:
© Copyright 2014 Elo Touch Solutions, Inc.
Small Independent is the Largest Community of Retail locations
Small Retail Establishments by Retail Segment
10 to 19 Total Employees
5 to 9 Total Employees
over 900,000 stores
1 to 4 Total Employees
In North America, small independent
retailers make up well over 50% of the
number of retail locations; With a
combined market share of 49% of the
country’s retail sales.
Source: American Express OPEN
Independent Retail Index
Source: 2011 US census
© Copyright 2014 Elo Touch Solutions, Inc.
Everything you need, all-in-one, no tablet required!
Chase Paymentech expertise
Secure transactions,
fast Payments
No tablet to buy
Elo heritage of retail reliability
Modern style you
don’t need to hide
Affordable monthly fee
A complete solution “out of the box”
© Copyright 2014 Elo Touch Solutions, Inc.
Small Retail Values Simple and Secure
Validated to comply with PCI and PA DSS
requirements to better protect transactions
Ensure continuous up-time
– Automated updates
– Cloud based - back up and restore
Live and chat based solution support
Trusted Chase Paymentech
credit card processing
WPA2 Wi-Fi security
Email or print receipts
© Copyright 2014 Elo Touch Solutions, Inc.
Low Acquisition Price and Affordable Monthly Service
Complete POS H/W
Cloud Software
Add up to two more
PayPoint registers
(MAP $850)
(First month free)
(First month free)
Competitive payment processing rates – complementary statement analysis
shows how you can lower your overall payment processing costs.
© Copyright 2014 Elo Touch Solutions, Inc.
Manage What’s Happening
Whenever and Wherever You Are…
Accept cash, debit1 and credit cards
Track every PayPoint location: Customers, sales
and inventory
– See store or location sales performance
Create a customer database
– Reward customer loyalty
– See what items are selling
– Update inventory for each location
– Sync one inventory item to all locations
See what’s happening whenever and wherever
you are from your smart phone
Feel secure knowing that everything is
backed up in the cloud
Without PIN pad entry
© Copyright 2014 Elo Touch Solutions, Inc.
Getting Started is Easy
We’ve made it easy for merchants who are ready to
become a PayPoint customer or have already
purchased a PayPoint register:
Navigate to http://www.elopaypoint.com
Click on the
icon in the upper right part of the screen
Provide e-mail address and create a password
A link will be emailed to finalize account creation
Click on the link and fill out all requested information
Once finished, the customer can expect a call from a
Chase Paymentech representative for processing approval
7. The merchant can now log in to their account at
http://www.elopaypoint.com and start creating their store!
© Copyright 2014 Elo Touch Solutions, Inc.
PayPoint Helps Manage Your Business…
Improved Store Management Tools
Photo icon based interface allows for quick
transactions and minimal training
Remotely see what’s selling on your smart
phone by location and register
Manage and track Inventory
Manage employee access
Electronic and/or paper receipts
Reward loyalty and build a customer database
Secure and automated software updates and
data back up to cloud
© Copyright 2014 Elo Touch Solutions, Inc.
Support That Makes a Difference
Elo PayPoint Support is designed to ensure the best customer
experience possible through each support medium:
Live Phone Support (844-4-PAYPOINT)
Live Chat Support
E-mail Support via [email protected]
Contact Form & FAQ’s @ www.elopaypoint.com
Fast, Friendly & Courteous
Empowered to Please the Customer
Committed to the Merchant’s Success
© Copyright 2014 Elo Touch Solutions, Inc.
Elo = Best Value
Lowest Up Front and Annual Recurring Cost
© Copyright 2014 Elo Touch Solutions, Inc.
Incentives for PayPoint Authorized Resellers…
Three ways PayPoint Authorized Resellers
make money and keep making money
1. $100+ margin per unit sold
2. ~$100 annual recurring share of
monthly cloud services fee per unit
At a minimum, a PayPoint
Authorized Reseller earns
$100 per unit sold, then
$100 per unit, per year, by
ensuring the merchant
keeps using PayPoint.
~$100 annual recurring share of
card processing fees Elo receives
Less if $100K per year in charges
More if $500K per year in charges
3. $$$ Opportunity for additional fee-based
setup and on-going local services
© Copyright 2014 Elo Touch Solutions, Inc.
Where to Sign Up to become an Authorized PayPoint reseller
• www.elopaypoint.com
“Bring it up on your phone right now”
© Copyright 2014 Elo Touch Solutions, Inc.
Code Zone and Cone Zone
Please join Elo Touch Solutions during “Code Zone” to see all of our
latest products and meet with the leaders Product Management team.
Bill Beaton - Senior Director, Product Management – Touch Computers
Sonal Apte - Senior Director, Product Management
- Touchmonitors
Please check your registration packets for a coupon for “Cone Zone” where Elo
will be demonstrating our newest Cloud based SMB POS solution for the
© Copyright 2014 Elo Touch Solutions, Inc.
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