Juhi_Eco Consultancy_Greening the Screen

Overview of BS 8909
& BS 8909 Case Study: BFI
Juhi Shareef,
Eco Consultancy
BFI Sustainability Project Manager
BFI Sustainability Review
• Project run by: BFI Sustainability Director, Sustainability Manager & internal
Sustainability Steering Group
• Data collected across all BFI facilities: Southbank, Stephen Street, Gaydon and
• Engaged with key people from across whole organisation
• Developed sustainability policy & documentation
• Prioritised sustainability goals in short, medium and long term
• Produced Sustainability Review report with practical roadmap
• Watch this space…
BFI Sustainability Policy
BFI Gaydon
“Archiving and preserving our nation’s great film heritage
and film culture is sustainability in action” - BFI
BFI Gaydon
 BREEAM Excellent rating
 Heavy pre-cast concrete construction means that the building has a large thermal mass
and exceptionally low air permeability, which means the building is highly energyefficient, particularly considering the low temperature and humidity conditions required
for the safe storage of the collection
 Wildflower meadows planted to encourage diversity in both flora and fauna
 A sedum blanket covers the roof providing further species diversity and assisting in the
slow natural drainage of the site.
 All possible efforts made to avoid disruption to local wildlife – badgers relocated; bat
haven created; newt fence constructed; bird boxes erected
 Currently setting up a wind turbine feasibility study
Overview of BS 8909
Juhi Shareef
Eco Consultancy
BS 8909…
British Standard 8909:2011
“Specification for a sustainability
management system for film”
Sustainability management
A practical framework to support
the cost-effective integration of
sustainability principles into
everyday decision-making,
thereby enhancing performance
What we mean by ‘sustainability’
Sustainable development (goal):
“Meeting the needs of the present without compromising the
ability of future generations to meet their own needs.”
Sustainability (journey):
"An enduring, balanced approach to economic activity,
environmental responsibility and social progress”
Social + Environment + Economic
• Social: Social injustice, child
labour, H&S, poverty, human
rights, local community
• Environment: Climate
change / natural resource
consumption / pollution /
• Economic: Return on
investment maximisation,
profit margin enhancement,
shareholders value creation
Management Systems
System allows you to capture every impact
Beyond recycling…
BS 8909 was created by, and commented on, by film industry
The management systems framework is globally-accepted best practice, used by sustainability experts in many
different sectors
A common methodology works for different organisations with different sustainability impacts
Creating the system forces you to think through the process and improve it
Improve performance against your own organisation, over time
Easily adapt to new activities
Don’t be put off by the requirements!
Helps identify cost savings: increased profit margins
…A single checklist wouldn’t work for a feature production vs a locations company vs a cinema vs a studio
Who BS 8909 applies to:
• Any organisation in film supply chain (download case studies):
 Development
 Production / studio
 Distribution
 Exhibition
 Supplier
At any scale / size, from a small crew to a Hollywood blockbuster
A film ‘project’
End credits…
For organizations: “[You Ltd] operates a sustainability
management system that conforms to BS 8909”
For a film: “This film was produced by [You Ltd], which
operates a sustainability management system that
conforms to BS 8909”
Why BS 8909?
As the UK’s lead organisation for film, the BFI have chosen to implement BS 8909
to demonstrate leadership to the film industry.
Business case for BS 8909 for the film industry inc:
 Demonstration of leadership and effective business practices
 Improved operational efficiencies and significant cost reductions
 Increased business - ability to attract and retain clients
 Access to funding e.g. sustainability criteria in lottery / other funding and
socially responsible investment
 Avoidance of negative PR / greenwashing through bad practice being
reported in the media
 Awareness of, and compliance with, legal issues, and
 Demonstrating to Government regulators that industry is being
2012 Report to Government “A Future For British Film” by the Film Policy
Review Panel stated:
‘The Panel endorses calls to support the ‘Greening Film’
campaign and welcomes the BFI’s initiative in launching BS 8909,
the official standard for “the sustainable management of the UK
film industry”.
The film industry is in a strong position to lead the way and
inspire other areas of business to follow. We recommend that
the BFI works with the Film Industry British Standard Working
Group and that other industry bodies actively promote its
Overview of BS 8909
 Launched by Amanda Nevill at
Cannes 2011
 Tells you how to create a
management system for film
 More than a checklist
 Covers all sustainability issues inc.
carbon, environmental, economic
and social
 Likely to become an ISO international
 Case studies
 Instead of Kitemark
 Wording for use in credits
Summary of BS 8909
 What is your vision for sustainability? How are you performing now?
 Look at your production / business – where are sustainability
opportunities and risks? Prioritise issues
 Any legal requirements?
 Make sure everyone (stakeholders) knows what you are doing and has an
opportunity to let you know of any issues / ideas / concerns
 Sustainability policy: what are you committed to? Few bullets -1 page
 Set objectives and targets: keep it simple!
E.g. Objectives: measure energy use; reduce waste on location, travel …
 Roles: someone at the top + sustainability champion (prod. mgr?) DO
 Check it’s working for you! Things staying on track? New activities?
 What lessons learned?
BS 8901: Specification for a Sustainability
Management System for Events
• BSI & LOCOG worked
together to develop the
idea for a sustainable
event standard following
successful London 2012 bid
• Events industry wanted to
show being proactive
• Industry worked closely with BSI to develop standard
• Following the success of BS 8901, ISO 20121 was developed by 30
countries; published in 2012
BS 8901 to International Standard ISO 20121
• Events industry now has its own standard
• LOCOG and the ODA both successfully
implemented ISO 20121: London 2012 Games
one of the first to adopt the standard
• Other early adopters include Coca-Cola GB and
Games venues Weymouth & Portland National
Sailing Academy and Earls Court
Leadership of UK events industry
“London 2012 is proud to have been the catalyst for ISO
20121. This is a piece of legacy with the potential to
transform how events around the world consider their
economic, environmental and social impacts.“ (LOCOG)
“Over the next few years as sustainability becomes an
inherent factor in all businesses, this standard will
provide the event industry with an opportunity to lead”
(Howard Kerr)
Opportunity for leadership
• BFI will lead the way and help with:
 Straightforward, step-by-step guidance to ‘translate’ BS 8909
 Ensure BS 8909 is a useful and practical support
 Training & skills support
 Inform industry of any new carbon / sustainability regulations
 Assessing whether use of BS 8909 can be included as part of
funding criteria in good time so industry is prepared
 Communicate benefits and business case for sustainability and
best practice
Keep an eye on www.greeningfilm.com: resource for film industry
• Larger organizations e.g. production companies, studios and
trade bodies can also lead by example
UK Film Studio Facilities Sustainability Group
‘“The UK Film Studio Facilities Sustainability Group has
committed to meeting on a regular basis to look at the
feasibility of championing BS 8909, the Sustainability
Management System for Film, and extending Albert,
the carbon footprinting tool for film, to film production”
Lessons for UK film industry
• Smaller organizations need to become
comfortable with sustainability and
management systems
• Creative industry can come up with
creative, engaging solutions!
• Great work being done by our friends in
US but UK can lead world in this field
• …Common sense approach that will gain
competitive advantage, save money,
support people and protect the
Where to go for help:
…this is your resource
please come and see us at BFI stand
Eco Consultancy
T: 0208 995 1070
E: [email protected]
W: www.eco-consultancy.com

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