Art Synectics

Art Synectics
Bringing different things into real
A comparison between two things that are similar
in some way
Logical Analogy
similarities in design, structure or function
• Duck compared to boat
• Tree compared to circulatory system
• Bird compared to plane
Synesthetic Analogy
sensory comparisons of an interdisciplinary
nature; perceptions of touch, sound, vision, taste
or smell.
Affective Analogy
emotional resemblances
• Offensive person as a snake
• Beautiful girl as a flower
• Timid as a mouse
Synesthetic Analogy
• “loud silence”
• “the living dead”
• “organized confusion”
(Paradox - is an apparently true statement or
group of statements that leads to a contradiction)
Images & Transformations
1. Memory – recollections of the past (not fantasy)
2. Imaginary – recollections of the past radically rearranged
3. Hypnogogic – imaginary experiences perceived in the twilight
state of consciousness between sleep and
waking, accompanied by light flashes, sparks,
geometric forms
4. Afterimages – sensory over stimulation (colors reversed)
5. Hallucinations – images perceived as a result of personality
disorders through lack of sleep, intense
concentration, meditation or drugs.
6. Dreams – associated with sleep (REM)
1. Magnification
The “reconstruction” of a subject
matter on a much larger scale than
that of the original
2. Minification
Making an object appear smaller
3. Multiplication
Repeating images or forms within a
4. Substitution
Changing the original qualities of objects
and surfaces (concrete pillow, wooden light
5. Reversals
Reversing color, perspective, function,
relative sizes and so on, (reversing
“laws of nature” - gravity)
6. Distortion
Changing an object or image by deformation,
distortion or progressive state of degradation
(burned, dissolved, decomposed, crushed,
cracked, etc…)
7. Fragmentation
Splitting or fragmenting objects or images
(partially developed, dismembered, splitting
8. Disguising
The use of latent or hidden images;
obscuring the qualities of an object by
wrapping, masking or camouflaging
9. Metamorphosis
Depicting images or forms in progressive states
of change
10. Transmutation
A radical form of metamorphosis
11. Soft Focus
Changing focus of all or parts of an
image; blurred edges or contour lines
12. Progressive Image Breakdown
Subjecting an image to treatment that tends to
deteriorate, obscure or progressively break it
down to simple shapes or patterns.
13. Transference
The intrusion of an object or element into a
space or environment not normally its own
14. Positive-Negative Reversal
Using the photographic negative
rather than the print (or both) in a
15. Animation
Inanimate subjects made to “come to life”
16. Collapsing Volume
Rendering 3-D subjects to appear flat or transparent, through the
use of contour line
17. Partial Delineation
Drawing, carving, or presenting only a portion of an image in its
finished state
18. Simultaneity
Presenting several views or time modes
simultaneously; for example, showing the side,
top, back and bottom views)

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