Real-time LMI - The RP Group

Report
Using Labor Market Data for Program
Development
Daylene Meuschke, Ed.D.
College of the Canyons
Gabriel Rench
EMSI
Ralph Plaza
EMSI
RP Conference
April 11, 2014
Session Overview
 Justifying the need for a new program
 A story in establishing a need for two new programs
 Rights and Wrongs of Labor Market Data
 Real-Time Labor Market Data
 Augmenting labor market data with EMSI Analyst
 EMSI Analyst Demos
 Q&A
Typical Activities in Needs Assessments for New
Programs
 Determine labor market demand (surveys or focus groups with industry
representatives)
 Lots of dialog with faculty and Instruction or Academic Affairs offices
 Get feedback on proposed curriculum
 Identify similar programs in the region
 I.R. office prepares report based on labor market analyses
How is this similar or different at your campuses?
Our story: Web Developer and Web Publishing &
Design Programs
 Background
 CIT department requested needs studies for two new programs
 Work began two years ago
 Challenges
 No specific Standard Occupation Classification (SOC) code for
these jobs.
 SOC code from BLS not available until May 2013.
 Many people employed in the occupation are self-employed.
 Wide array of job titles which required looking at job postings.
 Low number of job projections from local industry focus group.
 Discrepancies in data sources.
Our story: Web Developer and Web Publishing &
Design Programs, cont.
 Solutions-Round 1
 EMSI used for employment projections and median hourly earnings using
broad SOC categories (Computer Programmers, Computer Software
Engineers-Applications and Computer Programmers-Systems Software).
 Burning Glass Technologies, Labor/Insight™ used for job postings analysis
using Metropolitan Statistical Area.
 O*NET
 Focus group participants provided input on employment needs, hourly
wages and curriculum needs.
 Solutions-Round 2
 Everything from Round 1 but added
 Updated labor market data based on new BLS SOC code
(still limited because it only contained 2012 data)
 EMSI labor market data including self-employed
Gabriel Rench
Vice President, Higher Education
13 Years
100 employees
Pacific Northwest/UK
USA, Canada, UK, Brazil, France
4000 Users
Career Builder 2012
Federal Reserve, Atlantic Monthly,
New York Governor, Georgetown,
Harvard Business Review
EMSI Products
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Economic Impact Study (EIS )
GAP
Student Resume Analysis (SRA)
LMI Certification
Career Coach
Analyst
 Program research, environmental scanning, gap, grants, student recruitment,
savings
Spectrum of Labor Market Data
 Real-time LMI
 Web Spider Technology that captures the
churn in the talent market
 Best for understanding recent
hiring demand and employer
interest
 Traditional LMI
 Structural analytic sources
(i.e. BLS) capture broad economic factors
occurring in a market
 Best for projecting supply and demand
dynamics, and supporting strategic
workforce plans
Real-time LMI
Strengths:
 Monthly Pulse
 Scrapes Skills
 Ties back to the local companies
 Snapshot of who is hiring
Weaknesses
 Ghost Postings
 Doubles
 Certain industries are almost non-existent
 Employers hire people not requirements
Traditional LMI
Data Resources
“Never before has the link between a college
education and postgraduate job prospects been
more important.”
– The Aspen Institute’s Guide for Using Labor Market
Data to Improve Student Success
EMSI Analyst
Advantages
 Labor Market Data at zip code level
 Ability to set timeframe for projections
 Displays number of program completers within your region
 All data in one point of access
 Up to date data on a quarterly basis
Other Uses
 Program Reviews
 Career Technical Education Addendum in Program Review
 Data needs in grant applications
 Economic Development and Academic Affairs
 Strategic Planning
 Educational & Facilities Master Plans
Analyst: A Case Study
Web Developer and Web Publishing and
Design
EMSI Analyst - Audience Participation
Now it’s your turn
Q&A

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