Direct - Major Events International

Report
Major Events International
Major Events Export Opportunities
and
Government Agency Support
Wednesday 26th February 2014
Copyright © 2013 Major Events International Ltd.
All rights reserved.
1
Welcome and Introductions
Piers Lawson
Client Relationship Director
Copyright © 2013 Major Events International Ltd.
All rights reserved.
2
Programme
2.45-3.15 PM
3.20-3.40 PM
3.45-4.05 PM
4.05-4.25 PM
4.30-4.45 PM
4.50–5.05 PM
5.05-5.15 PM
GOVERNMENT EXPORT SUPPORT
Stephen Phipson (Home Office) and Simon Everest (UKTI DSO)
WORKING WITH TRADE ASSOCIATIONS
Bob Rose (ADS)
BREAK AND NETWORKING
BRAZIL: CURRENT SITUATION AND OPPORTUNITIES
Dennis Mills and Marco Alves (MEI)
IMMERSIVE SIMULATIONS FOR GLOBAL CRISIS AND
SECURITY TRAINING: THE MIDDLE EAST
Brian Mitchell (Crisis Cast)
COMPANY SUPPORT SURVEY AND THE
WAY FORWARD
Dennis Mills (MEI)
CLOSING SESSION
Sir Brian Burridge (Finmeccanica)
Copyright © 2013 Major Events International Ltd.
All rights reserved.
3
Stephen Phipson CBE, Director
Security Industry Engagement Team
Home Office (HO SIET)
Simon Everest, Senior Security Adviser
Defence and Security Organisation
UK Trade & Investment (UKTI DSO)
4
Good Afternoon
• Role of respective teams
– Background
– Objectives
– How are we achieving the objectives
• Where we work together
• Our key messages about UK industry
• How have things changed
• Priorities for 2014
• Questions
5
SIET background
• Security Through Technology White Paper, February 2012
–
–
–
–
Arrangements not ideal between government and industry
Strengthen strategic relationships
Increase UK share of the global security export market
June 2013, Senior Responsible Owner appointed
6
SIET mission & objectives
MISSION
To promote and support innovation and delivery of the UK’s
security industry capability, both domestically and in priority
countries in support of HMG objectives.
1.
2.
3.
4.
High level targeted overseas engagement
Coordination across Whitehall
White paper commitments
Build trust and influence relationships
7
SIET meeting objectives (1)
1. High level targeted overseas engagement
–
–
–
–
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Developing relationships at Department of State level
Promoting security industry expertise and innovation within the CONTEST framework
Offer access to UK government know-how
Capabilities of UK operational agencies
Use success of London Games as a catalyst
2. Coordination across Whitehall
–
–
Championing industry capability in central government
Lead cross-government meetings (Security Exports Board)
8
SIET meeting objectives (2)
3. White paper commitments
–
–
–
–
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Procurement
Coordination
Brand
Relationships
Exports
4. Build trust and influence relationships
–
–
–
–
UK industry and trade associations
Security Service
Foreign governments
Whitehall departments
9
UKTI DSO mission and objectives
MISSION
UKTI DSO helps the UK defence and security sectors succeed
internationally.
1.
2.
3.
4.
5.
Build relationships with overseas governments
Provide overseas customers with access to government specialist support
Support specific industry-led overseas marketing campaigns
Identify export opportunities at an early stage
Assist SMEs and other new-to-market companies understand how to do
business overseas
6. Provide support to campaigns in aid of wider objectives
7. Support industry through presence at major exhibitions and events
10
UKTI DSO meeting objectives (1)
1. Achieved by building relationships with overseas governments to maximise UK
prospects in established and emerging markets
2. Organise, with trade associations, UK industry attendance at overseas exhibitions
3. Utilise UKTI network of UK based and locally employed staff in British Embassies
and High Commissions
4. Law enforcement and cyber security specialists in DSO London office
5. Production of annual security statistics
11
UKTI DSO meeting objectives (2)
6. Lead on export market work undertaken by cyber growth partnership
7. Engagement with trade associations
8. UKTI DSO security sector advisory group
9. Undertake market research
10. Maintain KAM relationships with industry
12
SIET & DSO – Integrated working
• Security Exports Strategy
–
–
–
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Maximise HMG efforts to increase security exports
Hold Government to account
Focus on key capability areas
London Games legacy
• Engagement, building confidence
–
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Inward and outward visits, trade missions
Industry and trade associations
Geographical responsibilities
Strengthen support for SMEs
• Government 2 Government negotiations
–
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Deeper dialogue with markets
MOUs
LOMIs
13
Our key messages about UK industry
• 11,500 companies & 165,000 highly skilled employees
• World leaders in fields including:
–
–
–
–
–
–
–
CNI
Cyber
Policing & CT
Major event security
Border security
Offender management
Services
• The world’s most diverse and innovative companies
• Forefront of developing and implementing
• UK industry can safeguard your future
14
How have things changed? (1)
• SRO within Government
–
–
One of less than 10 Directors across Whitehall who has come from industry
Dedicated Directorate staffed and operational
• Cross-Whitehall dialogue and relationships
• Bringing security focus to wider agendas
• Ownership for security exports
• Regular meetings of the Ministerial level Defence and Security Exports board
• Regular meetings at official level related to security exports and industry engagement
• Security Exports Board
• Selling the UK security industry at the most senior levels overseas
15
How have things changed? (2)
• Enhanced two-way communication between government and industry
• Inward and outward visits resulted in tangible negotiations
–
–
define requirements
commercial opportunities
• Promotion of London Games legacy - increased interest in our experience
–
Brazil, Japan, Qatar and others
• Ministerial mandate leading to UK security brand
• Security and Policing, Farnborough – increased number of targeted international
delegations
16
Priorities for 2014
•
•
•
•
Publish and implement the Security Exports Strategy
Security Growth Partnership
UK security brand and innovation centre
Increased engagement with industry, especially SMEs
• Look to develop existing and new G2G relationships
• Run industry briefings with Ambassadors overseas
• Deliver a successful British Business House at the Glasgow 2014 Commonwealth
Games
• Look at HMG’s approach to procurement of security
• High Value Opportunities (HVOs)
• Supporting UK industry in a time of market change
• Increase security export opportunities for industry
17
Who’s who
HO SIET
Name
Role
Stephen Phipson
Director, Security Industry Engagement
Ben Fletcher
Deputy Director
Claire Willerton
International and SGP
Clare Beamish
London Games Legacy
Name
Role
Richard Paniguian
Head of UKTI DSO
Simon Cholerton
Operations Director
Simon Everest
Senior Security Advisor
Richard Freeman / Mark Goldby
Law Enforcement Advisors
UKTI DSO
18
Questions
?
Contact
[email protected]
[email protected]
19
Brazil – a Local Perspective
Aim
To provide an insight into running a security business in
Brazil, the local security situation, the opportunities and
support available.
Marco Alves
Associate Director Security
MEI
Copyright © 2014 Major Events International Ltd
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20
Brazil – My Journey
Background:
• 1 Year of working with Pernambuco Security State
Government in NE Brazil, as security coordinator providing
foreign expertise in the program Pacto Pela Vida
• 2.5 Years of working with Geos Group – Sao Paulo, as Project
Manager and Researcher
• 2 Years with Velours International - Sao Paulo, as Project
Manager and responsible for the Investigation and Research
and the business grew from £0 to £ 1.8 million in 2 years.
• Now in UK working with MEI to help companies &
organisations in Brazil. Being asked to quote for Drivers,
Guards, Convoy movement, VIP protection etc.
Copyright © 2014 Major Events International Ltd
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21
Copyright © 2008 Major Events International Ltd All
rights reserved.
22
Brazil Security Situation
•
The traditional safety and security risks in Brazil:
–
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•
High murder rates close to 50 000 homicides in 2013
Robbery and personal safety issues
Lack of key enabling support tools (vehicles and command and control systems)
Corruption and quality of policing
Legal systems – 5% of murders only are resolved
Lack of training for Police and multiple types of police forces
Poor quality private sector security providers
(SEE HOTSPOTS SLIDE)
Opportunities:
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16% per year growth in security demands and 2016 a key driver (20.6% grow for security devices)
Oil and gas etc will continue to see this increase and city modernisation
North East Brazil booming in an area of the most violence
Shortage of core competences: Cyber, Crowd Movement, training, niche technologies etc
UK expertise is in demand post London 2012 but a hotbed for other nationalities also who want to enter the
market
Foreign companies are being encouraged to grow a business in Brazil (change of the law)
Some of the most obvious customers may be your routine customers who will visit and need your support
Lessons from 2014 will inform 2016 needs – need to prepare to act now
Copyright © 2014 Major Events International Ltd
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23
Tips for Getting Established in Brazil
•
•
•
Be prepared! Sounds obvious but………… We are here to advise you.
Prior to a visit, work out who you want to see, why and what are you offering and why.
You will need a partner but this is full of risks so due diligence, reputation / background
checks are essential and the same for key staff members
• Competitive intelligence to assess competitors needed – including international companies
• Local market contact and connections also essential and we have a network there.
• Watch co responsibility in Brazil and their and UK anti corruption act.
• Site surveys for hotels and offices a service which you may wish to use if you want a
permanent local presence.
Key Messages:
1. Preparation
2. Caution
3. Seek the right support in country and from here in UK
4. Be proactive but be prepared for a sustained campaign to get this right
5. Come and see us in Waterloo to discuss how to get you moving in Brazil
Copyright © 2014 Major Events International Ltd
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24
Simple Mobilisation Plan
Awareness
Seminar
Your are
here
UKTI ITA
Pre Mission
Workshop
Market
Your Offer
Objectives
Resources
Target
customers
Copyright © 2013 Major Events International Ltd
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Mission
or
Expo
UKTI
Go alone
MEI
Build
programme
around it
Debrief
&
Evaluate
Evaluate
Assess
Next steps
Tax
Supply
Chain
Import
Duty
Local
Partnership
Cash
Movement
Formal
JV
Employment
Law
Stand
Alone
company
Bribery
Act
Acquisition
Local Support
25
Major Events International
Brian Mitchell
Managing Director
Crisis Cast Ltd
Copyright © 2013 Major Events International Ltd.
All rights reserved.
26
Survey and Way Forward
Copyright © 2013 Major Events International Ltd.
All rights reserved.
27
Future MEI Events 2014
MEI Security Event,15 or 16 April (tbc),Twickenham
Rugby World Cup 2015 focus
MEI SRB, 30 April, CT Expo, Olympia
Seminar, discussion and networking
MEI SRB, 26 June, Tech UK
Cyber and Technology threat
MEI SRB, Sep, Selex ES
Lessons on major event security delivery
Speaking and exhibiting opportunities available at all events
Copyright © 2013 Major Events International Ltd.
All rights reserved.
28
MEI Shared Stands 2014
Counter Terror Expo, 29-30 April, Olympia, London
• Shared Stand, £2,000 - £2,500 (tbc)
• Base and logo, £500
Soccerex, 6-10 September, Manchester
• Shared Stand, £3,800
• Base and logo, £700
Rugby Expo, 13-14 November, Twickenham, London
• Shared Stand, £2,200
• Base and logo, £600
Copyright © 2013 Major Events International Ltd.
All rights reserved.
29
Closing Session
Sir Brian Burridge
VP, Strategic Marketing
Finmeccanica
Copyright © 2013 Major Events International Ltd.
All rights reserved.
30
Major Events International
Thank you
www.majoreventsinternational.com
Copyright © 2013 Major Events International Ltd.
All rights reserved.
31

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