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Report
Social Entrepreneurship
Workshop
Monday 15 April
Ideas Challenge
1,000 words for $1000
Ideas Challenge - Due 7 May
Team Name:
Public Disclosure Summary
[150 words maximum, not included in 1,000 word limit]
Briefly describe the venture, without disclosing any confidential or commercially sensitive information
S1. What is your idea? (40%)
What is the product or service you are trying to sell? What problem/opportunity does your product/service address?
[Idea]
S2. Describe your market / who is your target audience (40%)
Who, specifically, will you sell/provide services to? How big this market? Why will they buy your product/service? And
how do you know this? Who are your competitors?
For social ventures: Who is your venture targeting and what is the size of this target group (target market)? Why will
people use your product / service and how do you know this? Are their similar organisations addressing this issue? What
is the impact your venture will have on your identified target market
[Market]
S3. Describe your team (15%)
Include a brief description of each team member and the role they will play in the venture.
[Team]
S4. What resources do you have or need to continue the development of your idea?
(Be brief) (5%)
What is Social
Entrepreneurship?
Chris Woods
Deb Shepherd
Social Entrepreneurship
Commercial Entrepreneurship
What are the differences?
What are the similarities?
Social entrepreneurs play the role of change agents in the social
sector, by:
• Adopting a mission to create and sustain social value (not just
•
•
•
•
private value),
Recognizing and relentlessly pursuing new opportunities to serve
that mission,
Engaging in a process of continuous innovation, adaptation, and
learning,
Acting boldly without being limited by resources currently in hand,
and
Exhibiting heightened accountability to the constituencies served
and for the outcomes created.
(Lees, 1998; p 4)
Think again?
“Entrepreneurship is a way of thinking, reasoning, and acting that
is opportunity obsessed, holistic in approach, and leadership
balanced.”
(Timmons, 1999; p 27)
Motivation aside, is there really a difference?
“Social entrepreneurs are one species in the genus entrepreneur”
(Dees, 2001; p 2)
Opportunity in social entrepreneurship
o Identify
 Have you identified a real need? Or just an interest of yours?
o Evaluate
 Apply some critical business eyes over the reality of the situation and your idea.
o Exploit
 MAKE IT HAPPEN!
 Venture summary – business planning (IT’S A VERB!)
 The reader should be left with no doubt as to your ability to execute… present a
compelling case, don’t just rely on people getting caught up in your passion.
Adaptation of the Business Model Canvas
Example of a Social Enterprise:
I Am Challenge
Dan Callum
Ideas Challenge template
Chris & Deb
Break
Example of a Social Enterprise:
Savy
James Ruddell
Measuring the Impact
Resourcing your Social Venture
Geoff Cooper
Aotearoa Development Cooperative
Judge’s session
Darsel Keane
What Judges Look For
S1. What is your idea? (40)
What is the product or service you are trying to sell? What problem/opportunity does your product/service address?
• Originality and innovation of idea – is there a ‘WOW” factor?
• Is it feasible/logical/accomplishable?
• How close is the idea to implementation?
• Is it scalable? In and beyond NZ?
S2. Describe your market / target audience (40)
Who, specifically, will you sell/provide services to? How big this market? Why will they buy your product/service? And
how do you know this? Who are your competitors?
•
•
•
How well is the need/opportunity defined?
How significant/important is the issue being met?
How major will the impact of the idea be?
S3. Describe your team (15)
Include a brief description of each team member and the role they will play in the venture.
•
Quality, breadth and capability of team
S4. What resources do you have or need to continue the development of your idea? (5)
•
Resources at their disposal
Wrap up and next steps
Deb & Chris
Ideas Challenge
1,000 words for $1000
Ideas Challenge - Due 7 May
Team Name:
Public Disclosure Summary
[150 words maximum, not included in 1,000 word limit]
Briefly describe the venture, without disclosing any confidential or commercially sensitive information
S1. What is your idea? (40%)
What is the product or service you are trying to sell? What problem/opportunity does your product/service address?
[Idea]
S2. Describe your market / who is your target audience (40%)
Who, specifically, will you sell/provide services to? How big this market? Why will they buy your product/service? And
how do you know this? Who are your competitors?
For social ventures: Who is your venture targeting and what is the size of this target group (target market)? Why will
people use your product / service and how do you know this? Are their similar organisations addressing this issue? What
is the impact your venture will have on your identified target market
[Market]
S3. Describe your team (15%)
Include a brief description of each team member and the role they will play in the venture.
[Team]
S4. What resources do you have or need to continue the development of your idea?
(Be brief) (5%)
Thank you for coming
Networking & Pizza
Foundation Partners
Gold Sponsors
Silver Sponsors
Bronze Sponsors
Media Partner
Video Media Partners

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