Jonathan Marshall - "Human Development Relies on Simulation

Report
Global CSI – Plant Doctor Game
Author/Facilitator
Introductory Comments
•
•
•
•
•
•
Passion for technology driven social impact
Latent need – skills development/awareness
What I am not – solution neutral
Conservative audience
Defining Product Category
Creating Demand (pull not push)
bondi labs
Global CSI
Plant Doctor Game
Who has the urgent PROBLEM ?
bondi labs
• Centre for Agricultural Biosciences International
(CABI)
Solution – Collaborative Team Effort
• Bondi Labs - connector
• QUT Institute for Future Environments
• Crawford Fund
• CSIRO Biosecurity Flagship
• Plant Biosecurity CRC
bondi labs
Home – QUT Institute for Future Environments
bondi labs
Millennium Development Goals
Eradicating extreme poverty and hunger,
Achieving universal primary education,
Promoting gender equality and empowering
women,
Reducing child mortality rates,
Improving maternal health,
Combating HIV/AIDS, malaria, and other diseases,
Ensuring environmental sustainability, and
Developing a global partnership for development
bondi labs
Big Problem – Food Security
Pests & Diseases > Crop Losses
bondi labs
Solution 1.0 - CABI Plantwise Program
 Partner National Ministry’s of Agriculture & NGO’s
 Leverage local agricultural extension worker network
 Plant Doctor (PD) Training – 2 Days Face2Face Classroom Model
 PD’s operate Plant Clinics & populate Knowledge Bank
 History: 13 Years
• 24 Countries
• 2000 Plant Doctors
bondi labs
Plant Doctor Training Model 1.0
bondi labs
Plant Clinics – Two Way Value Proposition
Number of competent Plant Doctors bottleneck to growth
Problem 2.0
bondi labs
 Significant donor pressure to:
• Cost effectively scale Plantwise program
• Ensure effective skills & knowledge transfer
 Support more small/subsistence farmers
 Ensure genuine competency (skills mastery)
development
 Ensure retention of skills and ongoing competency
development
bondi labs
Solution 2.0 - Mobile Serious Games
Hardware > Mobile Platform (tablet)
 Rapid growth - accessible/affordable
Software > Skills Development Content
 Simple Experiential Learning Content
 Engaging + Interactive
 Contextualised + Meaningful
bondi labs
Millennium Development Goals
Eradicating extreme poverty and hunger,
Achieving universal primary education,
Promoting gender equality and empowering
women,
Reducing child mortality rates,
Improving maternal health,
Combating HIV/AIDS, malaria, and other diseases,
Ensuring environmental sustainability, and
Developing a global partnership for development
bondi labs
Proof of Concept – Plant Doctor Game
Key Project Resources – Whole of Product Effort
 CABI Plant Doctor Trainers
 QUT Game Design Student Team
 QUT Education Games PhD Project
 QUT Institute of Future Environments (IFE) – Lab
 CSIRO Biosecurity – Domain expertise
 Plant Biosecurity CRC – Domain expertise
bondi labs
Hardware - Nexus Android Platform
bondi labs
Focus - Plant Doctor Core Skills
 Plant Health Diagnostic Process
 Critical Thinking Skills – Not Fact Memorization
Plant Biosecurity Phases
Prevention
Surveillance
Prepared
ness
Response
Plant
Health
Diagnostics
Recovery
Managem
ent
Actual Diagnostic Process
Plant Biosecurity CRC Project Leader
bondi labs
Diagnostic Decision Tree Process
Specimen
Biotic
Abiotic
Other
Plant Doctor Game – Proof of Concepts
• Sorting Game
• CSI Game
bondi labs
Challenges
Crossing the Chasm
Future Directions
bondi labs
Agribusiness Dealer Training
• Partner Global Agribusiness Corporations
• Enabler - Commodity Seller to Solution Seller
• Enabler - Environmentally sustainable Plant Health advice
Plant Doctor Game – Farmer Version
Thank You

similar documents