Protect your Small Business Customers They are a

Internet Security: Big Threats for Small Business
Protect your Small Business Customers
They are a sizable investment
Number of U.S. Small Businesses
26.9 M
Percent of U.S. Firm Population (in # of Employees)
Percent of U.S. Business Revenue Earned by SMB’s
One-year U.S. SMB Revenue
Small Business Trends; restating US report
Why the SMB Market is at Risk:
A closer look
Over 60% of data breaches are at companies with <100 employees
Nearly half involved malware injections
98% of ALL applications have holes
68% of vulnerabilities found are XSS
Over 6,000 websites are blacklisted every day
*Verizon , US Secret Service Report
**HP Security Report
What Website Security Means
• Be proactive
• Design and build websites with security in mind
• Take additional care to “harden” open-source applications
• Sanitize dynamic content to ensure safety of interaction
• Identify and repair likely vectors for attacks
• Code injections
• Weak or unencrypted login pages and credentials
• Out-dated applications
• Employ non-intrusive security practices to identify and remediate
potential problems before hacks occur
• React quickly
• Detect and clean malware before websites are blacklisted
Business Impacts of Poor or Reactive Security
Small business websites can be shut down
Business reputation is damaged
Revenue can be lost
Customer data is at risk
Search engine rankings plummet
The Most Common Threats to SMB’s
SQL Injections
Poor Server Configuration / Authentication (Credential Theft)
SQL Injection combined with Malware
UK Security Breach Investigations Report, 2010
The Threat/Vulnerability Evolution
Cross Site Request Forgery
Cross Site Scripting (XSS)
Buffer Overflow
SQL Injections
Remote File Include (RFI)
Denial of Service
HP Top Cyber Risks Report, Mid-year 2011
Security is a Challenge for SMB’s
InformationWeek Analytics Strategic Security Survey, October 2011
Where do SMB’s Turn for Help?
Read forums and help websites and fixed it myself
Tried several approaches, but site is still compromised
Followed security company instructions provided
Called a security/IT expert/web developer to sort it out
Nothing – site seems OK now
Abandoned the whole thing and set up a new site with a new provider
Compromised Websites: an Owner’s Perspective;, CommTouch, 2012
Response from Hosting Provider
None, never communicated the issue to them
Provided assistance at no cost to help fix the compromised site
No help provided, or refused to respond
Charged additional fees to help fix the compromised site
Compromised Websites: an Owner’s Perspective;, CommTouch, 2012
The Plan to Fight Back
- Turn-key
- Always on
- Business
focus, not IT
- Secure network
- Firewall
- Security
- Strong
- File protection
- Compliance
- Education &
- Test your own
- Update web
apps & plug-ins
The Ideal Complete Solution
When considering internet security partners/providers, look for:
• A comprehensive set of security measures designed for prevention or
• A range of scans that analyzes all web traffic, network and applications for
• A process design, even the most effective protection cannot stop 100% of
• A trial to see if it is easy to use, the most effective toolset is of little use if
you can’t figure out how to use it.
• Consider solutions with a straightforward user interface or dashboard
that will keep a user informed on what’s going on.
Key take-away: When it comes to website security,
prevention is always the best policy.
Thank you
Questions & Discussion
Email SiteLock: [email protected]

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