AdTaxi SEM Packages ATX Silver Gold Platinum Up to $500 $501 - $1,999 $2,000-4,999 $5,000 and up $150/mo Up to $750 = 30% Up to $2,000 = 25% 20% 20% Search network Google Google Google & Bing Google & Bing Keywords 5-10 keywords recommended by Google Customized for your business Customized to your business Customized to your business Ads Recommended by Google Customized to your business Customized to your business Customized to your business Additional Features N/A N/A Includes 4 of the features at right • • Advertiser Monthly Budget (Includes management fee and media spend) Management Fee (included in advertiser monthly budget) • • • • • Bing ads Integrated display ads Remarketing ads Time-based promotions Seasonal ads & campaigns ROI/CPA optimization Conversion optimization Lead Tracking N/A Conversion and Call tracking through Proxy page (Budgets of $1000/mo and over). Conversion and Call tracking through proxy pages, Google Analytics support. Conversion and Call tracking, proxy pages available. Google Analytics support. Plus lead integration with clients’ systems. Reporting Monthly automated report. Automated Real-time performance reporting available with client login. Automated Real-time reporting plus monthly summary report with recommendations Real-time reporting, written monthly summary report, plus 30 minute monthly call to review reporting (by request only). Support N/A Online support through ticketing system. Responses may take up to Online support through ticketing system from an SEM manager. Dedicated SEM account manager & cross-media planning. Support through ticketing system with limited email availability. AdTaxi SEM Packages AdTaxi Express Advertisers spend up to $500/month in paid search advertising. • 5-10 keywords recommended by Google • Ad copy recommended by Google Flat Management fee: $150/mo. Management Fee AdTaxi Silver Status An excellent package for businesses of all types looking to reach new customers where they’re looking for you. Advertisers spend between $501 - $2,000/month in paid search advertising AdTaxi Gold Status For businesses with the need to reach more customers and track more precisely, the Gold package offers more sophisticated search advertising features. Advertisers spend $2,0015,000/mo. in paid search advertising AdTaxi Platinum Status For businesses with the highest SEM needs, a completely customized offering designed to meet your online marketing goals. Advertisers spend over $5,001/mo. in paid search advertising. • • • • • • Ads in Google search results Keyword package customized for your business Expertly crafted ads custom to your business Call tracking Automated real-time performance reporting Online support through ticketing system • Custom-built keywords and ads • Selection of enhanced campaign features, such as: • Bing ads • Search remarketing ads • Integrated display ads • Time-based promotions • Seasonal ads & campaigns • ROI/CPA optimization • Detailed lead tracking w/ call tracking & Google Analytics support • Automated Real-time reporting plus monthly summary report with recommendations • Custom-built keywords and ads • Enhanced campaign features, such as: • Bing ads • Search remarketing ads • Product listing ads • Integrated display ads • Time-based promotions • Seasonal ads & campaigns • Ongoing ad testing & optimization • ROI/CPA optimization. • Proxy landing pages and conversion optimization testing. • Lead tracking integrates with clients’ systems • Real-time performance reporting; detailed monthly activity & performance report; additional reporting as requested. • Dedicated SEM account manager; AdTaxiNetworks crossmedia planning.