Presentation

Report
Carrier Transformation
via Cloud Computing in ICT
Anni Lai
Head of Global Carrier Cloud, Business Development
Futurewei Technologies,
The North American Subsidiary of Huawei
HUAWEI TECHNOLOGIES CO., LTD.
www.huawei.com
Today’s Carrier Business Challenges & Opportunities
Business Challenges

Experience more voice and data traffic but
suffer from declining revenue

Face more competition from Enterprise IT
vendors
Business Opportunities via Cloud
Computing in ICT
Carriers

Improve internal IT efficiency and
responsiveness

Offer more solutions and services to
customers

Generate new revenue streams via
technology innovations
(Telcos,
Operators,
Service Providers,
Hosters, etc)
HUAWEI TECHNOLOGIES CO., LTD.
Page 2
Today’s Enterprise Business Challenges & Opportunities
Business Challenges


Enterprises

Cost

Integration/convergence of 3rd party
and/or new services such as mobile,
web2.0, etc

Global expansion
Turn CapEx to OpEx
(Banks,
Business Opportunities via Cloud
Computing in ICT
Retailers,

Improve IT efficiency and decrease
operational cost

Increase business agility with charge-back
and ROI calculation

Create efficient global IT, avoid IT in silo
Manufacturers, etc.
SMB, SoHo, Enterprises
Carriers and Cloud
Providers sell to
HUAWEI TECHNOLOGIES CO., LTD.
Top concerns:
Page 3
IT & Business Transformation via
Cloud Computing in ICT
IT and BusinessTransformation
IT
Data Oriented
ICT
User Oriented
Connectivity
Network Oriented
Increase New Revenue Opportunities
Lower Operational Cost
Infrastructure/Operational Optimization
 More capability and scalability
 Organizational agility
 Changed CapEx and OpEx , pay as you go
 More green
 Global IT
 Collaboration

HUAWEI TECHNOLOGIES CO., LTD.






Carrier-grade Cloud Service Provider
Infrastructure as a Service (IaaS)
Platform as a Service
(PaaS)
Software as a Service
(SaaS)
Mobile apps
Global business
Page 4
Lower Operational Cost
via
Cloud Computing in ICT
HUAWEI TECHNOLOGIES CO., LTD.
Page 5
Lower Operational Cost
Customer Needs for ICT
Cost Effective
 1. Capital Expenditure
(Capex)
 2. Operating Expenditure
(Opex)
Green
Simple
 1. High Reliability
 2. Low Maintenance
 3. Easy to Service
LOWER
COST
Fast
 1. Construction Time
 2. Deployment Time
 3. Installation &
Commissioning
GREEN
SIMPLE
FASTER
Concerns
HUAWEI TECHNOLOGIES CO., LTD.
 1. Lower Power Consumption
 2. Higher Efficiency
 3. Environmental Friendly
Page 6
Lower Operational Cost
By Applying Cloud-enabled IDC
IKEA style solution
Modular DC
Higher Density
Building block style solution:
Container DC
Standard config with 3 containers

3-6KW  9-15KW/cabinet
Lower environment requirement

Only a 2.8 m (9.19 ft) net height is required and the high support floor is not
required.
Lower deployment cycle

8-12 weeks deployment, save 20% cost;
Higher power efficiency

Uses the solution of the precise air supply system and air tight cooling duct,
improve power efficiency by 30-50%,PUE under 1.5.
Save time,Save Space,Save TCO
Venezuela CANTV:



Save deployment time 6 months
Save 40% OPEX(5 years on electricity fee)
Improve storage resource utilization about
80%
HUAWEI TECHNOLOGIES CO., LTD.
China Telecom,Shanghai:



Deployment time 2 weeks
Save power 40%
PUE < 1.6
CMCC Northern Base:



Page 7
High Density: 9KW/cabinet
Save 30% OPEX
PUE<1.6
Lower Operational Cost
by Increasing Resource Utilization via Cloud Computing
Daytime
Nighttime
In-house
Desktop Cloud
Elastic
Computing
Service
(3rd party)
Shared Service Cloud
Cloud Data
PlanCenter
Build Operate
IaaS
Cloud Management/Admin Tools &
IaaS Portal
Cloud Virtualization &
Management
Facility Server
Storage Network
Shared Service Cloud Platform
9pm
Storage
Resource
Compute
Resource
Compute
Resource
Storage
Resource
7am
Elastic Computing Service.

Leverage computing resource at night time for

Improve revenue by 30%

Automatic scheduling by unified management system. Only 2
HUAWEI TECHNOLOGIES CO., LTD.
employee needed.
Page 8
Increase New Revenue Opportunities
via
Cloud Computing in ICT
HUAWEI TECHNOLOGIES CO., LTD.
Page 9
Increase New Revenue Opportunities
Cloud Opportunity Sizing
“Cloud computing … has the
potential to completely upend
IT as we know it.
… looking like a classic
disruptive technology. ”
Market size is measured in Billions
$21.3
– Forrester
$19.6
2015 Forecast
$10.0
$2.8
$2.4
$1.3
System
Infrastructure
(IaaS)
Applicaition
Infrastructure
(PaaS)
HUAWEI TECHNOLOGIES CO., LTD.
2010 Revenue
Applications
(SaaS)
Source: Forecast: “Sizing the Cloud -, Gartner, 2011
Page 10
Forecast For SaaS Delivery Enterprises Apps
HUAWEI TECHNOLOGIES CO., LTD.
Page 11
Page 11
Increase New Revenue Opportunities
Reasons Customers Buy IaaS and SaaS from Public Cloud Vendors
Source: 2011 Cloud Networking Report by CA
HUAWEI TECHNOLOGIES CO., LTD.
Page 12
Increase New Revenue Opportunities
Possible Areas for New Revenue
PaaS
IaaS
SaaS
Elastic
CRM
Computing/VM

Cloud Compute

Cloud Storage

Cloud Network
Develop and Test
environment for
SaaS
MS Azure
Finance
Digital Shopping Mall
Mail
ERP
Data Analysis
Force.com
Disaster Recovery
Website
Desktop OA
More Advanced Services. ….
Convergence Communication
Instant Communication
Cloud Desktop
Data Mining
Managed
Load Balance
Behavior Analysis
Conference
Services:
Location-based Service
Oracle DB, App Svr
Cloud Security
Cloud Search
Mostly for Carriers/Cloud Service Providers offer
Carriers and Large Enterprises can resell SaaS Services to their target verticals (E.g. Carriers:
customers the ability to order VMs and additional managed
StarHub’s marketplace, Bell Canada’s marketplace, Enterprise: Bank of America’s SaaS market place for
services such as database, app servers
banking)
HUAWEI TECHNOLOGIES CO., LTD.
Page 13
Increase New Revenue Opportunities
An Example of Service Package Charging Model
Carrier B Service Offering Suite
Accounting & HR
HR Compliance
$17 / User / Month
CRM
 $30 / User / Month
CRM
$66 / User / Month
Email, Conferencing and Messaging
Email
$10 / User / Month
Full Collaboration Suite
$17 / User / Month
HUAWEI TECHNOLOGIES CO., LTD.
Collaboration
$9 / User / Month
Web Conferencing
$7.50 / User / Month

Instant Messaging
$4 / User / Month
Secure My Computer
$3.30 / User / Month
Secure My Data
Server 10GB – 1TN Plans
PC 5GB – 50GB Plans
Secure My Network
 $4- $8 / User / Month
Large File Transfer
10GB / $8 / Month
Page 14
Virus, SPAM & Data Protection
Accounting
$29-$64 / Month

CRM
Increase New Revenue Opportunities
An Example of Bundling CT with IT Services
Basic IT applications
bundle with Voice and Data services
HUAWEI TECHNOLOGIES CO., LTD.
Advance IT applications for separate charge
Page 15
Increase New Revenue Opportunities
Huawei CSB Platform Enables StarHub CSB
Huawei & 3rdparty IaaS
aggregate
+
CSB
Huawei
sales
channels.
3rd-party SaaS
Carriers
Value to developer/Channel/ISV:
Focus on app/service development
Expand market with low cost
Potential massive market
Value to Operator:
Aggregation massive cloud services
Time to market
Low risk compared with self-development
Chance to bundle CT services
Value to Customer
Change Capex to Opex based mode.
One stop shop & service point.
Freedom to try and select services.
Focus on their core business.
 Huawei’s Unique Value
 1) Cooperate with the global ISVs, Integrate various SaaS/IaaS services
 2) Comprehensive go to market solution, including consulting and channels.
HUAWEI TECHNOLOGIES CO., LTD.
Page 16
CSB Market Landscape
Projected Growth
• IaaS in the public cloud is the most commoditized cloud segment today.
The emerging CSB model enables IaaS and more value to their
customers and a way to differentiate themselves from their competition
.
• By 2015, the CSB vendor landscape will have grown from dozens to
hundreds of providers.
• By 2015, at least 20% of all cloud services will be consumed via CSBs,
rather than directly, up from less than 5% today.
By Gartner CSB report, 2011
HUAWEI TECHNOLOGIES CO., LTD.
Page 17
CSB: Enable Telco to Build Cloud Marketplace
Video
Surveillance
Cloud Storage
E-leaning
Cloud Server
IaaS
Unified
Collaboration
Office suite
Mail
Security
Websites
Build
Business
Flow
Vertical
Industry
CSB(Cloud Service Brokerage)
Basic
 Broadband Access
 Unified Communication
 Business Flow
 Office suite & Hosted Email
 Collaboration
 CRM, ERP, Accounting
 Websites Build
 Cloud Storage
 Security & Backup
 Cloud Server
 Voice
HUAWEI TECHNOLOGIES CO., LTD.
Advanced
Standard
 HA
 Load balance
Page 18
Cloud Computing Implementation
HUAWEI TECHNOLOGIES CO., LTD.
Page 19
Cloud Computing Concerns & Challenges
HUAWEI TECHNOLOGIES CO., LTD.
Page 20
Recommendations in Adopting Cloud Computing in ICT
Clearly define project and create a project plan




Define goals and objectives (decrease cost and/or increase revenue) and create a well thought-out project plan
Define business and financial models; clearly understand customer requirements
Take inventory and determine what needs to be on premise, what moves to cloud (private, public, or hybrid)
Define services and create a roadmap with achievable milestones
If you’re brand new to Cloud, what projects can be deployed in Cloud first




Brand new apps/services that require development/deployment from scratch
Use Cloud for bursting needs. This is good for seasonal business
Try Cloud for non mission-critical apps/services or short term projects such as Test & Development
Leverage public Cloud for apps that require large compute power
Identify solution and service gaps and work with partners




Work with ISVs for solution and service gaps
Whenever possible, choose vendor who support open standards
Work with expertise in Cloud Computing and Telecom for Cloud projects in ICT
Work with vendors who have experience in working with clients in green field markets
HUAWEI TECHNOLOGIES CO., LTD.
Page 21
Transformation Opportunities

Big Tier Operator



Small - Medium
Operator



SME
HUAWEI TECHNOLOGIES CO., LTD.
Decrease operational cost via Cloud technologies
Enhance business agility
Incorporate SaaS services via service catalog

Transform IT to ICT
Explore private cloud for internal apps
Explore public cloud for non-mission critical projects/peak workload

Leverage public cloud services for business expansion

Large Enterprise
Consolidate various data centers
Achieve operational excellence
Innovate business model - Cloud Service Broker
Develop partner ecosystem to expand service portfolio

Page 22
Overview of Huawei Telco Cloud Solution
Private Cloud
Transition &
Transformation
 Business
Consulting
Public Cloud
 Telco  Industry
 IaaS  SaaS
 Government
 PaaS
ITO/BPO
 IT Service
Mgt.
 Cloud Service Brokerage Platform
 Cloud OS
 System/Data
Migration
 Data Center
Consolidation
HUAWEI TECHNOLOGIES CO., LTD.
 Storage
 Server
 Network
 Facilities
 App & IT
Infrastructure
Mgt.
 Facility Mgt.
Page 23
Huawei E2E Security Design
Law
SOX, SAS 70, PCI, HIPAA
Data isolation, Data access control, Data backup
Physical
Infrastructure
VM isolation, Security zones, VM Antivirus, Virtual FW
Network
Management
Virtualization
Multi factor access, Log, Alarm,
Data
Firewall, IDS/IPS, Anti-DDOS,
Network isolation, secure transport
Virtualization
Management
Network
Redundancy, OS/DB/Web Harden, Patch, Antivirus
Infrastructure
Physical
Monitoring, Access control, Facility failure prevention,
HUAWEI TECHNOLOGIES CO., LTD.
Page 24
Huawei Achievements in ICT

210 datacenter deployed globally, including 20 cloud IDC.
30+ global leading IDC integration partners, 300+ ISV partners
Serving 1st tier telecom customers: China Mobile, China Telecom, Vodafone, STC etc.
Huawei Server achieved 4 records : SPECint-speed、SPECfp-speed、SPECint-rate、 SPECfp-rate in May, 2011

Huawei Storage Serving over 1000 key customers in 40 countries worldwide,



HUAWEI TECHNOLOGIES CO., LTD.
Page 25
Huawei Market Highlights
Building world’s largest commercial desktop cloud: 45,000 users (2012 increase to 70K)
CAGR of 100% for Server and 59% for storage products
Built 210 DCs worldwide, 20 are based on cloud
Join CERN openlab as a contributing member in Cloud Storage
Launched education cloud in Guangzhou Education City
China’s first health cloud: Shanghai Zhabei District Health Bureau
HUAWEI TECHNOLOGIES CO., LTD.
Page 26
Summary
With Mobile, Web 2.0, Global Comm./Collaboration, Big
Data trends, Business Needs ICT to Stay Competitive



Carriers
Enterprises
Industries
Cloud Computing Enables ICT


Reduce operational costs, increased IT agility, CapEx to OpEx
Innovative Cloud technologies enable new business model
and generate new revenue opportunities
Huawei Is Your Trusted Partner




HUAWEI TECHNOLOGIES CO., LTD.
Solid telecom background
Innovations in Cloud Computing
End-to-end Cloud enabled products and services
Proven Cloud deployments in ICT
Page 27
Thank you
www.huawei.com
Copyright©2012 Huawei Technologies Co., Ltd. All Rights Reserved.
The information in this document may contain predictive statements including, without limitation, statements regarding the future financial
and operating results, future product portfolio, new technology, etc. There are a number of factors that could cause actual results and
developments to differ materially from those expressed or implied in the predictive statements. Therefore, such information is provided for
reference purpose only and constitutes neither an offer nor an acceptance. Huawei may change the information at any time without notice.
Huawei Cloud IT Architecture
Virtual
resources
Automatic resource scheduling, orchestration, mgt
Virtual computing
resource pool
Virtual block storage
resource pool
Virtual network
resource pool
Thank you
Virtual object-based
storage resource pool
www.huawei.com
VM and virtual storage engine
Storage
Computing
S6800E
Copyright©2012 Huawei
Technologies Co.,RH2285
Ltd. All Rights Reserved.
Hardware
Network
Security
E8080E
Unified Management
scheduling
Cloud IT Infrastructure
Consulting Services for
Planning & Implementations
Resource
7x24 Supporting Services
Cloud Services (SDP, VAS, BOSS, SaaS, APIs for more SaaS Integration)
The information in resources
this document may contain predictive
statements
including, without S93
limitation, statements regarding the future financial
Cloud
storage
and operating results, future product portfolio,
new technology, etc. There are a number of factors that could cause actual results and
X6000
SIG98
S56
developments to differ materially from those expressed or
implied in the predictive statements.
Therefore, such information is provided for
VIS6000
reference purpose only and constitutes neither an offer nor an acceptance. Huawei may change the information at any time without notice.
Green equipment room infrastructure
Huawei Server Portfolio
IO throughput increased
by 50%
IOPS 260K
•Deployment time reduced by
60%
•Save5880kw/rack/year
•160 CPU/1280 cores,15T
memory
Virtualization
Network Interface Card
Thank you
Solid State Disk
RH1285,2285
1U/2U Rack Server
www.huawei.com
X8000 Rack Server
Copyright©2012 Huawei Technologies Co., Ltd. All Rights Reserved.
The information in this document may contain predictive statements including, without limitation, statementsRH5485
regarding the future financial
4
waycause
Rack Server
and operating results, future product portfolio, new technology, etc. There are a number of factors that could
actual results and
developments to differ materially from those expressed or implied in the predictive statements. Therefore, such information is provided for
No.1
in computing
reference purpose only and constitutes neither an offer nor an acceptance. Huawei may change the information at•SPEC
any time
without
notice.
•SPEC No.1 in power
efficiency (Power_ssj2008)
(SPEC CPU2006)
X6000 Rack Server
E6000 Blade Server
Huawei Storage Product Portfolio
Cloud
Application
CSS
CSA
Cloud Storage Access
Cloud Storage System
Application
Storage

•40-feet container data center
•Green, energy-saving, and easy-to-move
VTL3500
VTL6000
Virtual Tape library
Virtual Intelligent Storage
Virtual Tape library
www.huawei.com
Backup integration
Coupled with Netbackup
Automatic deployment



S5000/6800E
Advanced architecture
Virtualization
Data protection
S3900/5900/6900
Integrated design
Simplified management
and maintenance
Cluster
architecture,
High scalability



S8000
Copyright©2012 Huawei Technologies Co., Ltd. All Rights Reserved.
S1200
0

N8000
NAS
Network
Storage
S2000
•Online storage backup
•Comprehensive user management
•Automatic deployment and
upgrades
VIS6000
Huawei Data Protection

Data Center Storage
Thank you
HDP3500E

DCS
Cloud Storage Engine
• Distributed file system
• Dedicated database interface
• Automated resource dispatch and
management
• 12 Disks
• 2 Disks
CSE
The information in this document may contain predictive statements including, without limitation, statements regarding the future financial
and operating results, future product portfolio, new technology, etc. There are a number of factors that could cause actual results and
developments to differ materially from those expressed or implied in the predictive statements. Therefore, such information is provided for
2U
2~16without
Nodes notice.
2 Controllers neither an 2offer
Controllers
reference purpose
only and constitutes
nor an acceptance.
Huawei may change
the information at any time
2-8 Controllers
2-8 Controllers
96 Disks
120~ 1080 Disks
SW
Mirror
288~ 1440 Disks
Snap Shot
~ 2400 Disks
LUN Replication
~ 2760 Disks
LUN cloning
~ 15360 Disks
Storage management
Huawei Cloud OS Platform
Portal
Self Service
Portal
Interfaces/APIs
Admin
Portal
Amazon
EC2/S3
Cloud Orchestrator
Resource
Pool
VM
Mgmt
Security
Backup
/ HA
Thank you
Automate
Engine
Monitoring /Logs
Usage
Accounting
Billing
Service
Management
OSS/Monitoring
www.huawei.com
Carrier
Billing
Hypervisor Adapter
Huawei
Vmware
Copyright©2012
Huawei Technologies
Co., Ltd. AllXEN
Rights Reserved. Others
UVP
The information in this document may contain predictive statements including, without limitation, statements regarding the future financial
and operating results, future product portfolio, new technology, etc. There are a number of factors that could cause actual results and
Hardware
Management
developments to differ materially from
those expressed
or implied in the predictive statements. Therefore, such information is provided for
reference purpose only and constitutes neither an offer nor an acceptance. Huawei may change the information at any time without notice.
Server
Storage
Network
Security
Customer Example:
China Telecom’s World Class Cloud Storage Service Platform
Customer Challenge


Need a huge storage pool to support unpredictable subscriber customer grow
A single storage platform to support not only storage hosting service but traditional
service such as IPTV, Email etc.
Huawei CloudStor Solution



100 PBs level Storage architecture. Multiple interface supported e.g. NFS/CIFS, http.
E2E Storage Hosting Solution
Business Consulting Service
Customer Benefit



Huge extension capacity, deliver 6PB usable capacity in a single platform in 1st phase,
and plan to extend to 20PB in 2nd phase
Cross-domain data storage. More efficiency and lower TCO
Varied interface for multi-service bearing
HUAWEI TECHNOLOGIES CO., LTD.
Page 33
Customer Example:
UK Datastore 365 Cloud Backup Storage System
Customer Challenge


The service feature of the cloud backup is reading and writing a mass of small files
which requires very high performance.
The cloud backup service requires 7X24 hours running. Any interruptions will cause
the lost of the online backup data.
Huawei Solution



The cloud backup data are all stored in the N8000.
Implement the disaster tolerance between two sets of N8000.
Integrated with Asigra software
Customer Benefit



Process 100 millions of small files
Highly-resilient, flexible storage, remote replication for data protection
Centralized data storage reduces the costs of management and maintenance.
HUAWEI TECHNOLOGIES CO., LTD.
Page 34
Customer Example:
SINOTRANS: Simplify IT with Server Consolidation
Challenges

Low resource utilization due to silo system (<20%)

No enough budget to support new business, more than 50% IT expense is used for
maintenance

Low reliability of service systems
Long service rollout period (months)

Solutions



SINOTRANS
Migrate 48 services to the cloud platform, running on 200 servers
Deploy 5000 virtual desktops with UC system to replace unreliable PC
Enhance the reliability by cloud based disaster recovery and data backup system
China
Mobile
Huawei
Benefits



Huawei partner with China Mobile to
provide the one-stop ICT service to
SINOTRANS, let SINOTRANS to focus
on the core business.
Resource utilization increased from 20% to 70%.
The rollout period is shortened from several months to three weeks.
The reliability of service system increased to 99.99%.
HUAWEI TECHNOLOGIES CO., LTD.
Page 35
Customer Example:
African Union: Secure Meeting System with VDI
Challenges


Information security for PC
PC maintenance


No mobile office solution
PC noise pollution
Huawei Solution



Provide VDI for 18th summit and internal training at first stage
Expand to meet bigger scale deployment in office to replace PC
AU datacenter migrate to cloud
Benefits




Enhance information security, can not remove information from meeting room
Improved maintenance efficiency
Deploy meeting environment in minutes
Reduce the noise in meeting room
HUAWEI TECHNOLOGIES CO., LTD.
Page 36
Customer Example:
StarHub Expanding via Cloud
Challenge & Opportunity




Traditional CT market is mature with lower growth rate.
NGBN and Gov projects drive cloud opportunity
Singapore has a large scale enterprise base for global trade
Target enterprise services as new growth point
Opportunity of
entering enterprise
market with cloud
Huawei Solution
Building IaaS platform
Build cost effective IaaS platform offering
cloud servers and cloud storage.
Provide business plan for market analysis
to improve services capacity for carrier.
Innovating with SaaS
Establish SaaS service broker platform.
Bring CP/SP, ISVs together offering SaaS
services.
Provide ICT one-stop solution for SME.
Leverage CT technology and experience.
Provide IT outsourcing service for enterprise
Customer Value


Integrate various XaaS services for carrier.
Help carrier to provide cloud services for SME.
HUAWEI TECHNOLOGIES CO., LTD.
Page 37
Customer Example:
China Fujian: e-Government Brings Great Efficiency
Challenges


IT investment with CAGR of 12% but with low utilization: 30+ data
centers in different departments
Government needs cloud computing to accelerate “Digital Fujian”
strategy
Bidding
websites
Info platform
Major hotline


Unified management for cloud & non-cloud
Compatible with different vendors’ server
Migrate existing 150 applications to cloud


Enterprise
services
eGovernment Cloud
Server pool
Storage pool
Resource pool
Security pool
50 (hundreds in future) departments share 1 cloud DC, reduce IT cost by 30%
Shared information improves public services: 1217 DBs consolidated into 1
Green: reduce power consumption by 50%
HUAWEI TECHNOLOGIES CO., LTD.
Declaratio
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