products & services Presentation to the Board 22/3/13

Report
PRODUCTS & SERVICES
PRESENTATION TO THE BOARD
22/3/13
Previous Funding Sources
16,000,000
14,000,000
12,000,000
10,000,000
2012
2011
8,000,000
2010
2009
6,000,000
4,000,000
2,000,000
0
Federal
State
AGPN
Other
Handoff's Product/ Market Matrix
MARKET
Existing
New
Existing
MARKET PENETRATION
MARKET DEVELOPMENT
New
PRODUCT DEVELOPMENT
DIVERSIFICATION
PRODUCT
CheckUP FINANCE
Background
2007: Internal Review of Financial Management
System
2007- 8: Scoping of other systems in marketplace
2008: Development of Shared Business Model (with
AGPN & State Based Organisations
2008-9: System set-up and user training
2009: Implementation of new system by GPQ,
AGPN, GPNSW, ACT Division & GPTAS (Note:
GPTAS didn’t actually ever commence using the
system)
CheckUP FINANCE
The CheckUP Finance System is an online, cloudbased system designed specifically for primary
health care organisations. It consists of a number of
packages:
-
Microsoft Navision (accounting package),
-
JET Reports (reporting package)
-
Sage Micropay Meridian (payroll system)
-
ConnX Employee Service Portal (HR system)
CheckUP FINANCE
2011: Improvement Foundation joined as new user.
2012: AGPN & ACT ceased being users in June.
2012: CQML joined as new user.
2013: GPNSW will cease as user from June.
CheckUP FINANCE
CheckUP Finance Business Model
-
No longer a shared business model.
-
Offering parts of the system, as well as whole
package (eg. accounts only, without payroll
system).
-
Costly product, but quality is excellent.
-
Also offering financial support services.
CheckUP FINANCE
2013 Member Fees (non-members rates are 20%
more):
•
New Users:
$87,500 + GST (full package)
$44,500 + GST (accnts and reprts)
$58,000 + GST (payroll and HR)
•
Ongoing:
$28,000 + GST (full package)
$21,500 + GST (accnts and reprts)
$20,000 + GST (payroll and HR)
CheckUP FINANCE
Strategy
• Develop new promotional material and marketing
strategy.
• Offer financial services and support (eg.
bureauing model currently in place at GCML).
• Current thinking - aim to generate $200,000
income from CheckUP Finance in next 12
months.
CheckUP DIRECTORY
Background
2008-10: The CheckUP Directory (formerly the
iHealth Care Directory) was established with funding
support from a Commonwealth Government grant.
Initially a listing of GPs and General Practices for
use by health providers.
2010-11: Expansion to include allied health,
specialists, community services and service
information such as opening hours.
CheckUP DIRECTORY
Background
2011: Transition to new host and introduction of new
features including Google maps, enhanced
searching functionality.
2012: Gold Coast Medicare Local & Darling Downs
SWQ Medicare Local purchased live data feed to
populate local view of CheckUP Directory.
CheckUP DIRECTORY
Background
March 2013: Queensland Health fund CheckUP to
send out Public Health alerts and key health
information to GPs and other providers via the
CheckUP Directory.
April 2013: Planned launch of public facing CheckUP
Directory
CheckUP DIRECTORY
CheckUP Directory Benefits & Risks
-
It is the leading health services directory in
Queensland.
-
Data validated constantly and at least on six
monthly basis.
-
Risk – there is a National Health Service
Directory (NHSD). At this stage the NHSD is not
as comprehensive, sophisticated or functional as
the CheckUP Directory.
CheckUP DIRECTORY
CheckUP Directory Benefits (internally)
-
Considerable asset for CheckUP as provides us
with contact details for GPs and other health
providers in Queensland.
-
Can send out surveys directly to health providers
(eg. GP Census)
-
Can send out CheckUP information (eg. training
offerings)
-
Provides CheckUP with credibility that we can
reach health providers directly.
CheckUP DIRECTORY
CheckUP Directory Business Model
-
-
Live Data feed to a customisable Directory.
•
CheckUP members - $17,500 p/year + $5,000
initial set-up fee.
•
Non-members $21,000 p/year + $6,000 initial
set-up fee.
Advertising on CheckUP Directory – fees
currently being determined.
CheckUP DIRECTORY
Strategy
• Determine advertising fees and secure
advertisers.
• Develop promotional material and marketing
strategy for public facing CheckUP Directory.
• Current thinking - aim to generate $100,000
income from CheckUP Directory in next 12
months.
CheckUP TRAINING
Background
•
•
•
•
•
GPQ’s Training Services established mid 2010
Senior Program Leader appointed February 2011
Partnership with Health First Training Australia
(HFTA)
Diploma/Cert IV in Population Health
Late 2011 new registered training organisation
(RTO) partner – Health Industry Training
CheckUP TRAINING
Business Model
-
Vocational Education and Training (VET)
-
Short courses and information sessions
-
Resource development
-
Credentialing
CheckUP TRAINING
Short courses and information sessions
•
Scheduled or on-demand
•
CheckUP developed and provided or brokered
•
Income capacity based on number of workshops
held and participant volume
•
E.g. - one day workshop $325 members/$390
non-members (GST ex)
•
2 hr Piecing Together Primary Healthcare
webinar $80 members/$100 non-members (GST
ex)
CheckUP TRAINING
Vocational Education and Training (VET)
•
income based on no. of enrolments, and where
applicable trainer time and therefore completions.
•
E.g. National Workforce Development Fund
(NWDF):
•
Enrolments = $44,500 ($500 x 14 enrolments +
$250 x 150 enrolments) +
•
Trainer time = 15 hours per student at completion
of 10 units + 15 hours per unit at completion of
qualification @ $50/hour.
•
If all 14 students complete - $21,000
•
Total NWDF income = $65,500
CheckUP TRAINING
Vocational Education and Training (VET) – but as
of this year (new intake)….
•
CheckUP will make $3,950/student ($2,200 at
commencement + remainder upon completion).
•
$1,550 management fee – HIT
•
Intake of 15 students, everyone completes =
$59,250 over 18 months.
CheckUP TRAINING
Resource development and credentialing
•
•
•
VET learner resources, mapped to competencies
Continuing professional development applications
developed and submitted on behalf of customer
$120/hour
CheckUP TRAINING
Strategy
• Identify and progress new opportunities e.g. training for
OSTDs, new NWDF application for Aboriginal Health
Workers, GP Networks business model.
• Raise profile with particular markets i.e. members, GP
Networks.
• Increase volume of short courses. – including webinar
and on-line delivery options.
• Promote credentialing and resource development
services.
• Aim to generate $300,000 income from CheckUP
Training in next 12 months (increased from $100,000).
CheckUP PEOPLE
•
•
•
•
Early days
Fee-for-service
Offers our members and stakeholders a suite of
business support and development services
customised to meet their needs.
Likely to include:
•
•
•
•
Strategic and business planning
Event and meeting facilitation
Proposal/tender writing
Secretariat services
Product & Services: Challenges
•
Pricing
•
Market penetration
•
Brand Awareness
•
Funding to develop new products and
improve/enhance existing products
•
Profitability
Other Income Sources
•
Membership
•
Sponsorship
•
Events
•
Other Products and Services

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