“LTO” PRODUCT LAUNCH CYCLE Executive Growth

Report
GREG DARLINGTON
Vice President of
Marketing &
Operations
3
Executive Growth
LTO – LIMITED TIME OFFER
NU SKIN “LTO” PRODUCT LAUNCH CYCLE
PREPARATION
LTO GOAL
8,000
Execs
$40M Sold
th
Americas Gamma Launch
Schedule
April 2014
GAMMA FULL
LAUNCH
October 2014
LTO#2
LTO
LTO #1
October 2013
8000 Execs
$40M
NTC
When you’re using Gamma, you’re feeding
children
Feed 1 Million Children on October 15
=
EXECUTIVE
CREATION
PARTICIPATING IN THE GAMMA LTO
• Qualify to Purchase:
Executive
• Maximum per Executive:
10 Kits
• Maximum per Gold+: 20
Kits
LTO REWARD
• 10 Kits in Circle Group: iPad Mini
• 20 Kits in Circle Group: 2 iPad Minis
& Withings Scale
Americas Gamma Launch
Schedule
October 2013
8000 Execs
$40M
April 2014
GAMMA FULL
LAUNCH
LTO#2
LTO
LTO #1
October 2014
CONSISTENT BUSINESS RHYTHM
17

similar documents