Drew Lanham, Nexidia

Report
The FCC Does NOT Require This Session to be
Closed Captioned and Video Described
HPA Tech Retreat
February 20, 2013
Ken Brady, SVP, Media Technology & Operations
Turner Broadcasting
Drew Lanham, SVP/GM, Media & Entertainment
Nexidia, Inc.
Why did we do this?
Simple Answer
Because the FCC said so
© 2013 Nexidia, Inc. CONFIDENTIAL. DO NOT DISTRIBUTE
Page 2
Timeline
Pre-produced Programming – September 30, 2012
Live Programming – March 30, 2013
Substantially Edited – September 30, 2013
Library Backfill – March 30, 2014
Page 3
The Compliance Equation
• Two networks
required DVS (400 hours/quarter)
• 29 live channel feeds
• 100+ sites and apps
• Even though NOT required, want CC on CLIPS, especially NEWS and
SPORTS
• Volume of compliance reporting was enormous across broadcast and
digital
Page 4
The Compliance Equation
Page 5
The Compliance Equation
Page 6
The Compliance Equation
Page 7
The Compliance Equation
The Compliance Equation
The Compliance Equation
The Compliance Equation
Just use CAPS!!
Channels x Apps x Partners x Sites = MILLIONS of files monthly
Page 11
Concerns
• Number of Humans required to measure compliance
• Huge array of distribution partners and platforms now required
to certify
• How to carry CC from LIVE captioned programming
• Current production tools do a poor/fair job of dealing with CC
Page 12
Nexidia Applications
Nexidia QC
• Automates caption and video description QC at each step of
the workflow, including receiving, edit, or compliance – before
or after playout
Nexidia CC Director
• Automates repurposing of on-air captions for IP distribution and
a variety of other downstream uses for captions.
© 2013 Nexidia, Inc. CONFIDENTIAL. DO NOT DISTRIBUTE
Page 13
Closed Caption QC
Video Description QC
Nexidia QC – Captions & Video Description
• Automation of caption and video description review for
regulatory compliance
• Significantly reduces manual efforts
• Allows for quick and easy QC of captions and video description
during each step of the workflow (receiving, edit, before and
after play-out)
• Processes hundreds of hours of content per hour on a twelve
core server
• Released January 2013
© 2013 Nexidia, Inc. CONFIDENTIAL. DO NOT DISTRIBUTE
Page 16
Nexidia CC Director
Nexidia CC Director (Alignment Step)
Nexidia CC Director (Alignment Step)
Nexidia CC Director
Nexidia CC Director
Nexidia CC Director
• Automates requirements for the CVAA IP distribution
• Allows editors to quickly retrieve a caption file for new clips
• Returns captions for any length of clip or program
• Queries and responses small (kilobytes), so caption retrieval is fast even if
a caption recipient is in a different geographic location.
• Ancillary uses include SEO, metadata for search, ad targeting, etc..
• Available in July 2013
© 2013 Nexidia, Inc. CONFIDENTIAL. DO NOT DISTRIBUTE
Page 22
Thank you.
Overview
• CVAA affects every device, website, distributor, producer, and
network that carries long form broadcast content.
• Increased media attention and regulatory scrutiny regarding the
need for captioning
• All signs point toward broad captioning requirements for most
video content distributed to end users for web usage
• Distributors required to pass through the captions to end users
without diminishing caption quality
Challenges
• Satisfy immediate requirements of FCC CVAA mandate for long
form programming
• Automate the repurposing of closed captioning for IP based
video
• Solution for clips being required in the future
• Large and growing number of distribution partners and platforms
requiring CC information
• Legacy processes, systems and workflows do a poor job of
dealing with Closed Captions
• Challenge to capture and retain live captioned programming
• Eliminate manual effort for caption and video description
compliance

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