Faculty and Staff Campaigns at small to mid

Report
FACULTY AND STAFF CAMPAIGNS:
ESSENTIALS, INCIDENTALS AND SPEED
BUMPS
Presented by:
Sarah Campagna, Director of the Fisher Fund
St. John Fisher College
Louis Noce, Annual Fund Officer
Buffalo State
INSTITUTION:
QUICK FACTS
St. John Fisher College
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Private, liberal arts college
based in the Catholic tradition
Total Enrollment – 3,700
Total Faculty and Staff - 783
2011 Total F/S Donors - 242
2011 Total Cash Raised $77,000
Program Budget: $1,500
Buffalo State College


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Largest comprehensive
college in SUNY
Total enrollment – 12,000
Total Faculty and Staff – 2,000
2011 Total F/S Donors – 535
2011 Total Cash Raised $180,000
Program Budget: $1,500
Faculty and Staff Campaign
ESSENTIALS
 Payroll
Deduction
 Leadership
Buy-In/Participation at
Meaningful Level
 Reasonable
 Focus
Public Goals
on Full Time Faculty and Staff
Faculty and Staff Campaign
ESSENTIALS
 Cost
effective solicitations
 Fixed
Campaign Time Period
 Designation
Availability
 Personalized
 Proper
Solicitation Approach
stewardship
St. John
FisherC
College
ST. JOHN
FISHER
OLLEGE
CAMPAIGN TIME LINE
• Bi-weekly emails
•Ongoing presentations
October
November
December
January
St. John
FisherC
College
ST. JOHN
FISHER
OLLEGE
INCIDENTALS
Kick-off
Event
Alumni
Support
Departmental
Prize
Presentations
Drawings
ST. JOHNBuffalo
FISHERState
COLLEGE
CAMPAIGN TIME LINE
•College Relations releases
promotion stories
• Committee solicitations
DecemberJanuary
February
March - April
May
August
Buffalo
State College
ST. JOHN
FISHER
COLLEGE
INCIDENTALS
 Volunteer
based
 Each
academic and staff division has a
member on the committee
 Officially
kicked off by the President of the
college
 Promotion
stories are published in a daily
email campus communication
Faculty and Staff Campaign
COMMON PITFALLS
Setting
Push
unrealistic goals
Back from faculty and staff
Errors
extremely visible
Faculty and Staff Campaign
CASE FOR SUPPORT
When your gift is more than just
an amount….
QUESTIONS?
Contact Us At:
Sarah Campagna
[email protected]
(585)-301-1604
Louis Noce
[email protected]
(716) 878-3467

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