Trends in MICROSTRATEGY Analytics ANALYTICS PLATFORM Sanju Bansal Co-Founder About MicroStrategy Company Technology • Top independent analytics software platform vendor • Long-time market leader and innovator in analytics • 20+ years old, publicly traded • • Approximately $600M revenue in 2012. No debt, $200M+ cash in the bank Unique unitary architecture, known for high performance and scalability • Revolutionary Cloud-based analytics services • Innovations in mobile commerce and identity • Global presence with operations in 23 countries Analysts Customers • Leader for six consecutive years in Gartner’s BI Magic Quadrant • Millions of business users • Thousands of mission-critical applications • Leader in Forrester BI Self Service Wave • • #1 Ranked Mobile BI Vendor by Gartner & Dresner Advisory Nearly 4,000 customer institutions globally across all industries and government • • Top ranking BI vendor in the BI Scorecard Customers range from Global 500 giants like Chevron and Carrefour to cutting edge technology innovators like eBay and LinkedIn Analytics in Action 1. 2. 3. 4. 5. Pittsburgh Medical Center (UPMC) US Postal Service US Center for Medicare & Medicaid eBay Starbucks BIG DATA Unlock Value In Big Data Assets Taming Big Data Collect Transform Take Action Capture Atomic Detail Data from Business Processes Manipulate, Transform, Aggregate, Distill Do Something • Volume • Performance and Scale • Variety • MapReduce as a Language • Velocity • High Speed Data Transformation • Requires Organizational Resolve How are you transforming “unactionable petabytes” into “actionable gigabytes”? Analytic Requirements in a Typical Organization Agile Analytics Systems of Record Business Intelligence Big Data Analytics Rapid-fire data discovery Operationalize analytics to elevate performance The power to unlock your Big Data assets • Intuitive Data Exploration • Unmatched User Interfaces • Access All Your Data • Fast Dashboard Development • Highest Performance and Scale • Combine Data from Multiple Sources • 100% Governable • Trusted System-of-Record Reliability • Advanced Analytics Transform Big Data into Insight • Easy, Cost-Effective Administration Web or Mobile / On-Premises or Cloud AGILE ANALYTICS Rapid-Fire Data Exploration and Dashboarding Visual Data Discovery is Revolutionary Lightning Fast Insights, Easy for Everyone, No IT Required Visual Data Discovery • Stunning visualizations • On-screen filtering • Speed-of-thought in memory database Common Use Cases • Interactive data exploration and root cause analysis • Dashboard creation Visual Data Discovery takes you from data to dashboard in less than ten minutes. A Picture Is Worth 1000 Words Every User Becomes A Professional Data-Journalist Self-Service Dashboards Drag-and-Drop to Build Great Dashboards in Minutes 1 Discover new insights. 4 2 Add more visualizations from any data source. 3 Quickly apply formatting and set up filtering. Save your finished dashboard. Great for prototyping or production. A Dashboard Is Only As Good As Its Underlying Data Be Wary of Style Without Substance ? ? Data Metadata Metrics Attributes Hierarchies Facts Transformations Governance is the soft underbelly of standalone Visual Data Discovery tools like Tableau and Qliktech Agility and Governance Can Coexist Promote Unmodeled Metadata Back to the System of Record Business User Enterprise Data with Governed Metadata Personal and Cloudbased Data Sources 1 Access system-ofrecord data 2 Access local or Cloudbased data 3 Metadata Promote dashboard design metadata to system of record Harmonize agility and governance. SYSTEM OF RECORD BUSINESS INTELLIGENCE Operationalize Analytics to Elevate Performance System of Record Business Intelligence Operationalize Analytics to Align the Business and Elevate Performance Unmatched Interface Web • Mobile • Portals • Office Dashboards Reports Statements Visual Discovery • Production dashboards • Operational reports • Build once, deploy anywhere High Performance • Push-down analytics • In-memory cube acceleration • Dynamic sourcing Flexible, Reliable, and Easy to Manage Data From Across the Enterprise • High-efficiency object reuse • Powerful SDK • Comprehensive admin tools Production Dashboards Easy, Guided Decision-making for Mass Consumption * According to BARC’S BI SURVEY 12. “Megavendors” are Oracle, SAP, IBM, and Microsoft. • Comprehensive data • Easy to use • Guided workflow • Personalized for each user • Online or distributed via email • Multimedia content-enabled • Transaction-enabled Production Reports and Professional Statements Reports Statements • Clear and concise data delivery • Branded, pixel-perfect experience • Personalized to the viewer • Interactive capability • Subscriptions, programmatic refresh and distribution options • Powerful mass distribution capabilities * According to BARC’S BI SURVEY 12. “Megavendors” are Oracle, SAP, IBM, and Microsoft. Build Once, Deploy Anywhere 1 Build once 2 Web Browsers Portals Deploy via any media Email Enterprise Applications Email Mobile BlackBerry iOS Documents Android PDF Office BIG DATA ANALYTICS Unlock Value In Big Data Assets Combine Data from Multiple Sources Fast Access to Federated Big Data Business users and developers access the entire Big Data ecosystem as if it were a single database. MapReduce Databases 1 Columnar Databases Data Warehouse Appliances 2 Relational Databases 3 Multidimensional Databases User / Departmental Data Bring All Relevant Data to Decision Makers, No Matter Where It Resides 1 2 2&3 Advanced Analytics – Analytical Maturity Model Analytical Maturity Climb the Analytical Maturity Model to Outsmart and Outperform Competitors Projections What is likely to happen based on past history? Relationship Analysis What factors influence activity or behavior? Benchmarking How are we doing versus comparables? Trend Analysis What direction are we headed in? Data Summarization What is happening in the aggregate? From Big Data to Business Value Any Data Relational Multidimensional Comprehensive Analytics Projections Relationship Analysis Hadoop-based Benchmarking Structured Semi-Structured Unstructured Trend Analysis Data Summarization Actionable Insight Questions?